TALENT gourmandizer Eddie Hearn, in yet another show of his prodigious, unflagging appetite, announced a partnership to promote Kazakh middleweight Gennadiy Golovkin during a news conference on Thursday afternoon held at Madison Square Garden. The duo’s inaugural venture will take place on October 5 at the Garden, when Golovkin squares off against the Sergiy Derevyanchenko, the once-defeated Ukrainian who was also in attendance to promote their forthcoming fight. On the line is the vacant IBF middleweight championship.
“I think the name behind us — the ‘Big Drama Show’ — is pretty simple,” said Hearn, pointing to the tagline on the fight poster, in his opening remarks. “I think some people said it wasn’t very creative, but I think it’s three words that basically couldn’t explain Gennadiy Golovkin any better. He is for me the most entertaining, the most dangerous fighter in world boxing. In a moment in the sport when broadcasters and fans are having to spend so much money, it’s so important to give fans value for money. Is there a fighter who gives more value for money than Gennadiy Golovkin? I’m not sure. I haven’t found him yet.”
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