IT isn’t quite like The Beatles in 1964 but the buzz that surrounds Anthony Joshua is getting louder and louder as he prepares to make his USA debut against Andy Ruiz Jnr. But this is very much a one-man show.
Long before he arrived in New York from his high-tech pop up gym in Miami, Joshua’s image was all over the city. Madison Square Garden, where Saturday night’s fight takes place, is decorated with soaring posters of the Briton in fight mode while billboards of the other “AJ” – the square-jawed heartthrob who could make almost anything look like an essential bit of kit – can be seen adorning all manner of shops that lead from the famous fight venue into Times Square.
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